Digital Telecommunications and Network

A network is defined by Noergaard (2005) as a collection of two or more connected devices that can send or receive data. He further adds that the relationship between these connected devices in a network determines the total architecture. The purpose of this report is to understand the networked applications architectures. Two networking architectures are covered here; the client/server architecture and peer-to-peer architecture. The report first gives an outline of these two architectures and their advantages and disadvantages.It is seen that the industry divides its products on the concept of client-server model or peer-to-peer model. Some applications perform better with the former model while others perform better with the later model (Klemt 2005), 1992). Based on the understanding of this report, two separate scenarios for a basic networking application will be analysed. The idea will be to judge the type of networking architecture to be used for each scenario. Finally based on the entire analysis, a conclusion will be drawn as to which resource has to be used in what situation.Part 1: Review of Client/Server and P2P application architecture Client/Server architecture Client-network computing is one of the most basic paradigms of distributed computing, and this architecture is based on the paradigm as described by Jalote (2005). This architecture has a minimum of three components – a client, a server and a network that connects these two systems. This is a two level architecture where a client requests a service and the server provides it (Singh 2005). The server is usually accessed through a remote procedure called RPC, request of which is defined by their signature.The processing of the request is internal to the server and is transparent to the client. The client and server may be on different or same systems Advantages of client/server architecture Client server architecture using RPCs has been used for over a decade for system wide exchange com puting (Singh 2005). The main reason for this is the high level of reliability this architecture provides. It is also found that the cost of the entire system over a period of time is less than that used by other architectures.In addition, the architecture also enhances safety since any of its components can be removed without a major impact on the other system. This architecture leads to a better distribution of resources through the system. This architecture also leads to increased productivity because the front and back end distribution of processes is optimised (Jalote, 2005). Disadvantages of client/server architecture The main disadvantage of the client/server architecture is that there are multiple databases in the client/server environment, making the management and synchronizing of the data shared between them difficult.This also leads to a difficulty in software distribution and configuration management program, as the system is distributed. The cost of maintenance may als o increase because of the different networks being inter-networked. P2P architecture Peer-to-peer or P2P architecture is another way of managing distributed applications. In this method, the individual nodes have similar and comparable roles, unlike the client/server systems. In this architecture, the nodes are given roles such that both can act as client and server. This type of connection requires at least two computers connected to each other (Reid, 2004).In order to function correctly each node of the system should know the address of at least another node. Each node can directly contact the other node of the system for using its resources, without going trough the server (Heathcote & Langfield, 2004) Advantages of P2P Architecture This type of communication exists since the time of old IBM PCs. The primary advantage of a P2P network is that it is fault tolerant and there is no single location for the fault. This means that the system works well even when several of its componen ts are missing (Verma, 2004).Also the combination of processing power of multiple nodes in a network greatly increases the efficiency of the system in terms of combined processing power and storage when compared with a central server. P2P systems are hence extremely autonomous and can secure anonymity. They can be generally deployed in an ad hoc system without requiring central management or control. Finally, unlike the client/server systems there is no need for a separate network operating system (Reid, 2004). Disadvantages of P2P Architecture The manageability of peer-to-peer systems is much harder, due to the extremely distributed nature of the system.Security is also not centrally controlled and the users need to remember different passwords for accessing the resources located on different nodes on the network (Porter, 2006). Facilities such as backup are the responsibilities of the individual user unlike the client/server systems where the server can schedule them. This system works best for lesser number of systems in a network, usually under 10 (Reid, 2004). Part 2: The architecture of Mr. Robertson’s home network Network Architecture The architecture which I would suggest for Mr. Robertson’s home would be a peer—to-peer network.There is no necessity for a client/server model in this case. Also no type of hub system is required, since the application is very simple Justification As is already explained in the section above, a peer-to peer network is used for ease of applications without extra overload. The system works best for systems which having less than 10 systems. As Mr. Robertson’s system uses only two computers, the system is ideal for this purpose. In addition to this, the home network does not require the additional overhead of a server so a pure peer-to-peer system, one without any server (Subramanian & Goodman, 2005), can be used.The application mainly used is the file sharing which can be easily done. Also for us ing the internet, there is no necessity for the system to have simultaneous connections as is already mentioned in the example. While, to most intents and purposes, a printer application requires the use of a server so as to manage the print request being sent from multiple systems, this is clearly not the case here. The network should merely have the capability to receive print jobs from both the systems a simultaneous operational capability is not really required, as the application would not be too critical.In the worst case, the print job could be cancelled and given again. Finally, the use of a client server system would in addition to setting a server, also need additional components and software like an operating system, which is not required in this case, as there is no need for tasks like allocation resources, backups etc. Also, Mr Robertson gets the advantage of removing any of the two systems from the network at anytime, and the second component would work just as well, a s neither of the system is a server. Components for the home network In addition to the 2 computers and printers purchased by Mr.Robertson, he needs very few components to get his system up an running. He would need the cable modem, a twisted cable pair, media converter for running the internet through cable, a splitter and a print sharer. There is no necessity for a hub for such a system, which is necessary only if there are more than two computers on a network. The splitter would divide the internet connection to the two systems which will the function of the print sharer also. A wireless NIC or a wired one can be used to share the network. Only single numbers of components, except the connecting cables, are needed because there are only two computers.Topology of the home network The figure above shows the basic topology of the network. As explained above, there is no need for a hub for just 2 systems. The printer can be connected either via a print sharer or the software can be u sed to do that by accessing the network. Here, each computer can access the network printer. In addition, the cable connection that comes can be split into two using a splitter. This type of networking requires basic minimum of components and can be used for connecting systems on a home network. This system is extendable to more than two systems.The only difference would be that in that case, a hub would be used between the two systems instead of just a cable. Also the cable type, which is twisted in this case, might be changed for more than two computer systems, because of load factors. In this case also, there will not be any necessity for a server, as the printer tasks will be shared, but not scheduled or managed by an external system. Part 3: The architecture of the LAN of BC Inc. Network Architecture For the company’s LAN, a client server system is a must. There are only 16 systems, on the LAN would more than fulfil the application necessity.There are multiple applicatio ns needed for this system. There is the printer service which is multiple in numbers and locations. In addition, there is the obvious necessity for an email and web server for the business applications. All this necessitates are need for the use of a client/server model. Justification In many of the situations given above the peer-to-peer network fails to have any use. First and foremost is the number of systems. The P2P system is only suitable if the number of systems is less than 10, as mentioned earlier. Also it is not just the number of system that is a problem, since it is not a very huge network.Office applications as a rule need more features and functionality than a home based server, and so the load on the network contributed by each system is also a lot. In addition to this there is he additional necessity for security and backups as compared to the home networks. People usually prefer manual backups on their home networks, but almost all the companies insist on having sch eduled backups for the protection of data. In addition, the systems also need to have security updates with a controlled installation, which is not necessary for a home network, whose security necessities extend maximum to having a basic firewall.As in earlier case, due to data sensitivity, companies prefer to have all of these controlled rather than leaving it to the discretion of the office employees. There is an obvious burden due to the higher cost of installation and maintenance of the system. But this is more than compensated by the quality of security and safety levels given by such a system. Also since, there are only 16 employees in the system, it is logical to have the email server as the same as the network server. This is also true for the web server applications. However, here there is an assumption being taken.It is assumed that the company business is a small size, based on the number of people working there. This may very well not be the case. In addition to this, th e web sever installation might be mandatory on an external system, because of security reasons. For instance, the company might not want its intranet lined with its webserver to provide more security. This case might necessitate the need for a separate web server, though for this report, a single sever is being considered for now. Physical Components In addition to the computer systems and printers, the company needs many additional systems to make a network.First and the most important of this is the server system, which needs be high ended, with high processing power and speed. This is that the system can easily act as a intranet server, a mail server, and also the web server. In addition to this a router is essential for connecting to the internet via the DSL modem. Also there are multiple numbers of cables, based on the systems connected to the network. Since the system is connected via the Ethernet here, the internet being a DSL based one; the corresponding cables are also requ ired.The printer is connected to the server, which takes care of the scheduling the print jobs. The other servers, as mentioned earlier are situated on the main server itself. The figure above shows the scheme of the connection diagram. The above diagram is a very simplistic way of representation of the office network. As mentioned above, the server would be common from email and web applications, and also take care of the intra networking scheme. In addition, the various printers and DSL modem would be added to this server only.The server would need a network operating system and the main security firewalls and the protection schemes like the antivirus would be installed here. Ethernet would be the mode of interconnection in the network. The system can be extended when a new web server is required, which is separate from the present server. There can be another server attached to the present one which would take care of the business related websites etc. The connection would be res tricted so that only the purchase related or feedback related information is passed to the main server, which would then direct this information to the necessary client system.Conclusion In the report mentioned above, there were two types of networking architecture which were analysed. One was the client server architecture, which is one of the oldest networking schemes available. The system finds its use in complex networks having many systems, and necessity for multi-file sharing applications, common or shared database and also security. All these are provided by this system, which the case seen by the company example is being taken here.The operations are very complex with multi-printers and their multiple locations, the necessary for common access to the internet, and also the need for servers for websites and emails. Also the network needed security and will be needed managed access permission for files stored on the network. The restricted type of entry for a network is possib le only for a client and server type of architecture, which is what was proposed for this case. The company being an accounting firm would also need internal data restrictions and security issues, which can only be tacked by this architecture.In contrast, the home networking system is a very simple operation, which needs to have a mere connection to the internet and the use of a printer. There are no constraints of security or access restrictions on this systems and the main application need is a basic file share operation. For such a system a basic, peer-to-peer architecture is sufficient. There is no need for hubs also as there are only two systems. The network does not need any server based system which is too much of overkill here. Hence, using these two examples, the two types of networking architectures are explained here.

Axis I and II Disorders in Children

Axis I Disorders include the following: â€Å"adjustment disorders, anxiety disorders, dissociative disorders, eating disorders, impulse-control disorders, mood disorders, personality disorders, psychotic disorders, sleep disorders, as well as, somatoform disorders† (American Psychiatric Association et. al., 2000, pp. 345 – 730).â€Å"Axis II†, on the other hand, covers the following conditions: â€Å"personality disorders, mental retardation, as well as, autism† (American Psychiatric Association et. al., 2000, pp. 27 – 134 & 679 – 730).Furthermore, â€Å"Axis II† disorders may already emerge during an individual’s childhood life while â€Å"Axis I† disorders usually present itself during the stage of adulthood (American Psychiatric Association et. al., 2000, pp. 1 – 744).Moreover, â€Å"Axis II’s† symptoms linger awhile longer than the clinical manifestations of â€Å"Axis I† and that â€Å"A xis II† disorders may negatively impact ones’ life since interaction may be more difficult as compared with â€Å"Axis I† (American Psychiatric Association et. al., 2000, pp. 1 – 744).In addition to that, â€Å"medical attention is necessitated when it comes to principal disorders† which are covered in â€Å"Axis I† (American Psychiatric Association et. al., 2000, pp. 1 – 744). â€Å"Axis II† on the other hand, are those â€Å"shaping the current response to the Axis I problem† (American Psychiatric Association et. al., 2000, pp. 1 – 744). It may also influence the individual to the â€Å"Axis I† dilemma (American Psychiatric Association et. al., 2000, pp. 1 – 744).Differences in Treatment ApproachesThe differences in treatment approaches are as follows: â€Å"Anxiety and phobic disorders† may be treated through the following techniques: â€Å"desensitization, flooding, relaxation† (De J ongh et. al., 1999, pp. 69 – 85). â€Å"Obsessive-compulsive disorder† may be address through the following techniques: â€Å"relaxation and relapse-prevention† (McKay, 1997, pp. 367 – 369). â€Å"Depressive disorders† are treated the â€Å"cognitive behavioral technique, as well as, relaxation† (Ackerson, 1998, pp. 685 – 690).â€Å"Conduct disorders† are addressed through â€Å"positive reinforcement† and â€Å"extinction† (Bailey, 1996, pp. 352 – 356). â€Å"Hyperactivity syndromes† are treated by the following techniques: â€Å"time out, positive reinforcement, and extinction† (Quay, 1997, n.p.). â€Å"Pervasive developmental disorders† are addressed by the following techniques as well: â€Å"time out, positive reinforcement, and extinction† as well as, â€Å"aversive techniques† (Bristol-Power et al., 1999, pp. 435 – 438).â€Å"Encopresis/enuresis† is tre ated through â€Å"positive reinforcement† (Boon et. al., 1991, pp. 355 – 371). The treatments for â€Å"Mental Retardation† are the following: â€Å"positive reinforcement, extinction and time-out, prompting and shaping, as well as, aversive techniques† (Jones, 2006, pp. 115 – 121). â€Å"Tics† are treated by massed practice (Sand et. al., 1973, pp. 665 – 670).Working with Different Children from Axis I, Axis II, or BothIn case I would need to address a child’s case wherein Axis I and Axis II Disorders both occur at the same time, I will make sure to consider the â€Å"development of cognitive, social, and motor skills† (American Psychiatric Association et. al., 2000, pp. 1 – 744). In addition, â€Å"the one that initiated evaluation or clinical is regarded as the principal diagnosis† (American Psychiatric Association et. al., 2000, pp. 1 – 744).Most Important Things to Consider when Working with Ch ildrenThe most important things to take into consideration when working with children are the following: first of all, the ethical and professional issues that emerges in mental health work with children; second, the culture that the child and his or her family believes / practices / grew up in; third, the proper treatment/intervention; fourth include the following contemporary structure of â€Å"services, evidence-based practice, and psychopharmacology† (American Psychiatric Association et. al., 2000, pp. 1 – 744).ReferencesAckerson, J. et. al., (1998). Cognitive Bibliotherapy for Mild and Moderate AdolescentDepressive Symptomatology. Journal of Consulting and Clinical Psychology, 66: 685 – 690.American Psychiatric Association, American Psychiatric Association, American PsychiatricAssociation Task Force on DSM-IV. (2000). Diagnostic and Statistic Manual of Mental Disorders: DSM-IV-TR. VA: American Psychiatric Publishing.Bailey, V.F.A. (1996). Intensive Interven tions in Conduct Disorders. Archives of Disease in Childhood, 74: 352 – 356.

Persuasive Speech Essay

I. Attention Step-Introduction A. California estimates $25 billion a year is spent on illegal aliens. California’s â€Å"budget shortfall† is about $25 billion. B. Illegal aliens create a negative financial drain on society and are responsible for increased crime in that state making the country unsafe because of the criminal acts and they are also taking millions of jobs from Americans. C. llegal immigration is an enormous problem for the United States, and one that is growing, with nine to eleven million illegal aliens currently estimated to be in the U.S. II. Need Step-Develop the problem According to heritage.org â€Å"Illegal immigration into the United States is massive in scale. More than 10 million undocumented aliens currently reside in the U.S., and that population is growing by 700,000 per year†. One of the largest problems that illegal immigration causes is the loss of job and it not just along the border. Another issue that illegal immigration caused is that they generally do not pay taxes and still take advantages and many benefits that the United States offers. II. Satisfaction Step-Provide a general solution. Incentives for illegal immigration must be eliminated. The penalties for violating immigration law must be increased. Existing programs that are particularly effective must be expanded. The loopholes that facilitate illegal immigration must be closed. A greater investment must be made in the personnel who combat illegal immigration. III. Visualization Step-Describe the advantages of adopting the solution The cost of educating children of undocumented immigrants is staggering. Even though they are receiving free education, Americans still have to 12 billing dollars per year. Imagine if this money was set aside to pay for education for Americans or documented immigrants. According to the Drug policy alliance, â€Å"The drug war is responsible for hundreds of billions of wasted  tax dollars and misallocated government spending. Organized crime, gangs and drug cartels have the most to gain financially from prohibition, and these profits can easily be funneled into arms smuggling, violence and corruption.† IV. Action Step-Tell us precisely what you want us to do. Continue to strengthen border security. Stop giving amnesty to undocumented immigrant Improve the ratio between deportation and illegal immigration. The penalties for violating immigration law must be increased V. Conclusion In conclusion, illegal immigrants are causing huge problems in the US. They are costing the taxpayers billions of dollars on a yearly basis. Making the country unsafe because of the criminal acts and they are also taking millions of jobs from Americans. Again, we can reduce this problem by implementing simple but effective solutions such as improving our border fences, not granting amnesty, and intensifying the penalties and deportation laws.

The Diplomatic Views of Benjamin Franklin Essay

The Diplomatic Views of Benjamin Franklin - Essay Example It was important according to Benjamin Franklin to have virtues that remind you of your humanity and help you carry out your civic duty. He was known for being proud and humility was a virtue he worked on attaining. Humor was considered by Benjamin Franklin to be important especially for one in a position like himself, having to make important decisions that affect both the individual and the society. Humility would in his opinion bridge the gap between those in power, that is the politicians and the general public. Benjamin Franklin sought to express this virtue openly to demonstrate its effect on private citizens much to the objection of other elected officials. Our opinions are not in our own power, they are formed and governed much by circumstances, that are often inexplicable as they are unstable. This was a comment made by Benjamin Franklin in a letter to his son after the revolution. Thus he stresses the importance of the citizen and formulation of laws that are passed by the government and the role they play in making sure elected officials act in accordance with law for the good of the country. Armed with the knowledge that those in public office do not necessarily act in the best interest of the community as evidenced today, Benjamin Franklin's vision was to empower the everyday man with the freedom to voice opinions. As most regular folks assume, the government does not usually have the best interests of the general public at heart. Today's society feels an increase in national insecurity, due to recent events.

A Feminist Examination of Pride and Prejudice Research Paper

A Feminist Examination of Pride and Prejudice - Research Paper Example Defining women in these terms has served to benefit men in all arenas, in the political, public, and private realms, while making this divide between the genders appear as a natural given that has always existed, throughout time. The ideology of gender has successfully placed women into a box, in which their voices are silenced, and their actions are rendered trivial, and thus invisible, or are highly scrutinized, and thus punished. However, the realization that the category of ‘woman’ is a social construction and not a biological imperative gave rise to a myriad of feminist theories that endeavored to locate and deconstruct â€Å"predominantly male cultural paradigms,† while salvaging women’s experiences from the wreckage of traditional historical and literary criticism that ignored, silenced and marginalized them (Green and Kahn 1). At the center of the male cultural paradigm is the power to create and recreate meaning from a male perspective, however unilateral or skewed it may be; de Beauvoir argues that the â€Å"representation of the world, like the world itself, is the work of men; they describe it from their own point of view, which they confuse with the absolute truth† (qtd. in MacKinnon 537). Men have used this power to name, and thus own, everything from the beginning of time; in the Genesis story of creation, not only was Eve created from Adam’s rib, she was also named by Adam, and accordingly, she became perceived as his property. This ability to create and recreate meaning is deeply entrenched in telling stories, most conventionally known as the writing of history, which has been dominated by men, who have written about men for men. Feminists have argued that, as a result of being able to write things into existence, men wield an uncontrollable amount of power to write the female body into a multitude of oppressed roles, and through systemic racism, sexist, heterosexism, and classicist domination, women have been

EDWARD THORP Essay Example | Topics and Well Written Essays - 500 words

EDWARD THORP - Essay Example Like many great arts, this art has great clarity. It is possible to locate different scenarios of this painting in a single look. For instance, one can locate bending female, different features of her nudity, and different textures of her body parts. This immediately sets the mood of the painting to achieve the intended meaning. The painting is made on a landscape depicting a story behind it. From this painting, I understand Western culture so well with the nude female sunbathing, picnicking, or sleeping. Linhares painting gives the audience what they need to see and enjoy. The painting achieves a special attraction to its audience form the lovely combination of different colours. There is articulate use of bright colours alongside glowing ones make me understand realism from the story. For instance, the body of the nude female has brown colour, with some blue hues to depict realism. Her hair and eyes are brown to depict that the female is western and to represent their sunbathing culture. In addition, Linhares has used colour to represent special bubbles in the painting to show that the woman is in a watery area. A pine tree is seen form a distance with some dark colours to depict a shore as part of the background. Although some areas bear the same colours, shadow tone helps Linhares to make remarkable combinations. Some of these shadow tones include yellow, magenta, olive green, brown, black, purple, sienna, and others. She has used bold backgrounds that make the skies and the terrain on the paintings look real. Additionally, Linhares uses darker sha des to make the message clearer. For instance, the thighs of the woman have thicker paintings to show how much they are stretched to get the woman to the ground. Her imagination can only be compared with the effects seen on films shot at the magic hour of dusk (Kreimer

World War I Research Paper Example | Topics and Well Written Essays - 250 words

World War I - Research Paper Example However, suffice it to say that within this particular author’s understanding, the First World War was fought under the most horrific conditions imaginable. Ultimately, the reason that so many different countries became embroiled in this conflict had to do with the alliance structure that existed within Europe time. Ironically, the structure of the alliance system was engaged as a means of preserving the peace; allowing lesser powers to ally with great powers as a means of ensuring that conflict would not break out. However, as was seen, the assassination of Archduke Ferdinand in Bosnia-Herzegovina ignited the so-called â€Å"tinderbox† of the Balkans; dragging in the Austro-Hungarian Empire, Russia, France, Germany, the United States, and a litany of other actors. Sadly, the horrors of the first world war are not constrained to the years 1914 through 1918. Instead, many scholars and authors have argued that the repercussions of the First World War did not truly conclud e until 1945. This is due to the fact that the peace accords for the First World War and the Treaty upper side created a situation in which a resurgent Germany would attempt to shake itself from the shackles of financial hardship and national disgrace that the treaty of Versailles had affected upon

Israeli Private Military and Security Companies (PMSCs) in Defence Research Proposal

Israeli Private Military and Security Companies (PMSCs) in Defence against Terrorism - Research Proposal Example As PMSCs provide specialized security that resembles the services of the military, the Israel government’s decision to outsource military functions to the private security company was condemned (Schooner & Swan, 2012). Many believed that such companies are often involved in grave violation of human rights and are not capable of combating lone terrorists who are becoming common in the present Israel state (Hammes, 2010). However, despite the presence of heavily armed police officers in places such as Tel Aviv and Jerusalem, attackers still manage to attack such places killing people in mosques, buses, and other congregational sites (Sommer, 2014). Most of these attackers are classified as Lone Wolves terrorists as they carry out extemporaneous attacks and have no noticeable group collaboration (Wallwork,  2005). Whereas Benjamin Netanyahu, the Prime Minister, has accused the political class of complicity through incitement, the security system admits that good intelligence is not sufficient in predicting the soft targets of Lone Wolves terrorists and the utilization of private security services would reinforce the efforts of the military (Tait, 2015). This research proposal has the aim of exploring the effectiveness of the PMSCs in curbing terrorism in Israel. What’s more, this comprehensive project will study how efficient PMSCs are in combating lone terrorism by delving into the nature of the lone terrorism attacks in Israel that have been combated through use of PMSCs services. In answering the questions, the research will be able to explicate the effectiveness of PMSCs in combating terrorism in Israel. Moreover, it will help in bolstering the efficacy and proficiency of PMSCs services in the war against terrorism as well as defining better alternatives of combating terrorism. In a research conducted by III (2008), 185 people were interviewed on the use of contracted militias in

Writer's choice Essay Example | Topics and Well Written Essays - 250 words - 48

Writer's choice - Essay Example When the decision of abortion is left with a mother, the life of an innocent baby is at risk. Rarely can a mother in an awkward situation make a sound and credible decision pertaining to abortion. However, sometimes the judiciary ignorantly leaves such a decision to the mother. The legal status ought to be resolved by the legislature because of direct contact with legislators with locals. The legislators can easily air the input of locals in law-making chambers hence comprehensive debates can generate reliable statutes. The judiciary should not be involved because many women have been jailed in any countries, including Chile for abortion even when their lives were in danger. Restrictions are better, and the intent of an abortion must be evaluated before a legal action is taken against a mother (Ginsberg et al. 83). This situation notwithstanding, the life of the child must be preserved in case there is no danger posed by the birth process. The legislature can adjust various abortion statutes, depending on the trend and relevance of abortion cases in society. It will deter reckless abortions in

Marketing Audit Essay Example | Topics and Well Written Essays - 750 words

Marketing Audit - Essay Example This paper will look at three components of the marketing audit namely marketing environment, marketing strategy and SWOT analysis. The marketing environment of a business organization can be classified into the macroenvironment and task environment. While the macroenvironment deals with the larger external environment of the company, the task environment looks at the direct stakeholders. The company's macroenvironment is comprised of the demographic, economic, environmental, technological, political, and cultural factors which directly affects its operation. Business organizations need to know the major demographic trends and developments which pose threats and opportunities to them as well as their specific response to these factors. The effects of economic variables such as price, income, savings and credit in the operation of business organizations should also be ascertained. ... Lastly, cultural factors like lifestyle and values must be evaluated to create products and services which are more preferred by customers (Kotler 2003). The task environment is comprised of the companies' stakeholders like suppliers, distribution channels, customers, competitors, customers, facilitators and marketing firms, markets, and publics. An evaluation of the task environment gives the business organization an idea of its position in the market (Kotler 2003). Marketing Strategy The evaluation of the company's marketing strategy start with the identification of the broader business mission and marketing objectives and goals. The main focus of this analysis is to determine whether the strategy is in line with where the company wants to be and what it wants to achieve. In evaluating the company's business mission, managers ascertain whether their stated mission is market-oriented. Market orientation is now imperative due to the evolving hypercompetitive marketing environment which gives higher buying leverage to customers. Next, the company also needs to verify that the company's stated business mission is feasible, that is, the company has the adequate and appropriate resources to achieve this position (Kotler 2003). Next, the company reviews its specific marketing objectives and goals making sure that they are smart-specific, measurable, attainable, realistic, and timely. Managers also ensure that the marketing objectives are appropriate given the company's position, resources, and opportunities. Lastly, the company turns to its marketing strategy taking note if it is really effective in achieving the stated goals and objectives. The company's marketing strategy is often relayed through its marketing

The future of women in politics Essay Example for Free

The future of women in politics Essay Within the realm of world politics, males vastly outnumber females. Womens suffrage is a relatively new movement. Only in the last century have women won the opportunity to vote. Since 1960, only 24 nations have elected women to leadership positions. As women gain political power, political analysts and scholars debate the influence that females will exert upon international policy. According to popular feminist views, women will reverse the violent tendencies of men and create a more peaceful world. This prediction is based on the assumption that men are inherently violent and genetically predisposed to wage war. However, the militaristic actions of female leaders like Margaret Thatcher may prove otherwise. Francis Fukuyama and Mary Caprioli explore the cultural stereotypes of women and question the relationship between politics and biology. In his essay, Women and the Evolution of World Politics, Francis Fukuyama argues that men are biologically inclined to wage war. He portrays men as violent, immoral and unable to break away from genetic programming. Citing examples of extreme violence in Bosnia, Rwanda, Sierra Lione, Georgia and Afghanistan, Fukuyama blames mens inherited aggressive tendencies for the social and political unrest in the world. Apparently, male behavior has not changed since the primitive societies like the Yanomamo. Men, according to Fukuyama, behave like the chimps at Gombe (262). While the genetic make up of humans is remarkably similar to that of chimpanzees, the unique incident at Gombe does not prove that masculinity equates with innate aggression. In fact, it is well known that wild chimpanzees are typically non-violent. At Gombe, researchers interfered with the natural environment. Chimps were suddenly faced with food shortages, and they reacted with uncharacteristic violence. Fukuyama would have his readers believe that organized violence began with mans primitive ancestors and â€Å"The Future of Women in Politics† Page # 2 continued on an unobstructed path to present day man. On the contrary, archeologists have not found cave paintings of battles. Evidence of collective violence appears tens of thousands of years beyond the time that the human species branched away from chimpanzees. War was the result of agricultural societies competing for resources. How could armies of men organize for war if society was not yet organized? Fukuyama does not answer this question. The reason that men are chosen as soldiers over women may be rooted in biology. However, it is doubtful that the reason lies in the genetic coding of their personalities. With their pronounced upper body strength, men are better equipped physically to use maces, bows and swords. Beyond that, most men do not enlist in the army to strengthen their fighting skills or satisfy their primordial thirst for killing. The US Army recruits soldiers by promoting honor, loyalty, and courage. Young men are lured in by the promise of educational benefits, health care and financial incentives. Following Fukuyamas argument, the armed forces would not have to coerce men to join. If organizing for the sake of violence is their biological calling, then why must governments institute drafts? Perhaps draft dodgers† of the future will be forced to undergo gene therapy. But, it is very unlikely that scientists will ever find a gene for aggressive or competitive behavior. Human behavior is the result of multiple genes interacting with a variety of biological and social forces. No single behavior can be associated with the X or the Y chromosome. Men are trained to fight wars. They are removed from normal society and deprogrammed. Soldiers must undergo extreme psychological conditioning to prepare for battle. Fukuyama makes an illogical leap from observing individual behavior to explaining formally organized warfare. â€Å"The Future of Women in Politics† Page # 3 War is not an impulsive act carried out by a group of aggressive males. The decision to exercise military force requires strategic planning. It is best described as a politically motivated strategy within the realm of complex foreign policy. Political leaders are predominantly male. But, this does not necessarily prove that the use of political force is limited to the male gender. As Caprioli points out, women who have obtained the power to act violently have done so (267). Only in the last 100 years have women been granted the right to participate in elections and hold elected positions. Womens suffrage is a relatively recent development in politics. The world ushered in the first female prime minister in 1960 and the first female president in 1974. Heads of state, regardless of gender, are bestowed with the power to use military force against foreign bodies. In order to compare the degrees of force ordered by male and female heads of state, Caprioli examined the Militarized Interstate Dispute (MID) data set compiled by Stuart Bremer. If Fukuyamas assessment of womens behavior was true, then MID should report that females rarely or never ordered the use of force. Contrarily, MID revealed no difference in the decisions made by men or women. Both female and male leaders rely on the use of force, most frequently. According to this evidence, female leaders are no more peaceful than their male counterparts (Caprioli, 267). The fight for womens suffrage was based on achieving political equality not to conquer the militaristic male agenda. As women rise up and gain political power, they are breaking the chains of traditional stereotypes. The role of a president is different than the role of a homemaker. In the home, women are the designated caretakers. Rearing children and maintaining the household are the foremost priorities. Obviously, women are biologically suited to give birth and breastfeed. Preparing dinner and performing chores fulfill social needs. â€Å"The Future of Women in Politics† Page # 4 Traditionally, women have been shielded from violence by cultural socialization. However, suffrage has opened up new opportunities for women to approve of and use political force. During World War II, American women were honored by images of Rosie the Riviter. The war provided millions of women with employment in the defense industry. All of these women willingly and proudly contributed to Americas military success. Furthermore, women who are employed by the State and the Defense Departments are freed from their conventional social constraints and thusly exhibit support for violence (Caprioli, 270). Female leaders share the same responsibilities and confront the same threats as males. Regardless of gender, political rulers must create laws, collect and distribute taxes, and shape foreign policy. Germany, for instance, recently elected a female chancellor who adamantly defends the US invasion of Iraq. Caprioli concludes that, As American society becomes more egalitarian with regard to the sexes, women are gaining more power. This power may not be directed toward pacifist, nurturing ideals (272). For women, achieving political equality means utilizing force as a function of political leadership. Despite social training and genetic constitution, women have proven their individual and collective ability to perform aggressive acts and their proclivity to compete for social status. Competition for social status is hardly limited to men. Prime time television in America is flooded with reality shows that pit women against each other to win fame, fortune and romance. Marketers prey upon womens social drive to keep up with the Joneses. Women are convicted for homicide, infanticide and child abuse. Although men are more likely to exhibit violent behavior, even Fukuyama admits that the number of women incarcerated for violent crimes is increasing in the same proportion to that of men (Caprioli, 272). Female guerrillas have fought. â€Å"The Future of Women in Politics† Page # 5 in Central and South America. An unsuccessful female suicide bomber was recently arrested in Jordan. Women are well known to be propagators of violence. In conclusion, Fukuyama incorrectly correlates the aggressive behavior of men with genetic programming. His example of the warlike actions of the chimps at Gombe has been taken out of context and does not prove does that masculinity equates with innate aggression. The use of violence to gain social control cannot be traced straight back to the origins of man. In fact, archeologists have yet to find evidence of organized warfare that predates the existence of agricultural societies. According to Fukuyamas logic, war is the sum of many individuals violent behaviors and actions. In reality, war is the result of complex processes within foreign policy. His assessment is far too simplistic to support his claims. Caprioli provided evidence that female heads of state are just as likely to use force as their male counterparts. As women rise to positions of ultimate political power, they are freed from the social constraints of their gender stereotypes. Based on the documented actions of female presidents and prime ministers, it is doubtful that a world run by women will be more peaceful. Works Cited Caprioli, Mary. â€Å"The Myth of Women’s Pacifism. † Taking Sides: Clashing Views on Controversial Issues in World Politics An Original Essay Written for This Volume (1999) Ed. Rourke, John T. Guilford, CN: McGraw-Hill/Dushkin, 2005. Fukuyama, Francis. â€Å"Women and the Evolution of World Politics† Taking Sides: Clashing Views on Controversial Issues in World Politics Ed. Rourke, John T. Guilford, CN: McGraw-Hill/Dushkin, 2005 (Reprinted from Foreign Affairs, September/October 1998).

Gender Communication Essay Example for Free

Gender Communication Essay Women are continually hammering against a glass ceiling and also their advancement is usually hindered by a promotion bottleneck in the middle management and a sticky floor. According to a recent research on an analysis of careers from a number of employees, it was found out that the rates of promotion for men from the start of their careers to senior management was higher as compared to women who started at the same level. Majority of men were promoted as compared to women who had equivalent experience and education. This has adversely affected gender communication by way of intimidation whereby the women are left feeling inferior (Ivy, 28). I picked this topic so that I can comprehend deeply on the effects of glass ceiling and sticky floors approach to communication, and how it is related to gender communication. Knowledge about this topic would adequately prepare me for the world since I would be knowledgeable on how to handle various aspects of my life which include my workplace and my relationships. I came to discover that the glass ceiling and sticky floors issues had only been studied at a high level especially at the top of the management. Women are only promoted to very top positions only if they have successfully made it through at the middle management level (Wood, 157). From my conclusive research I discovered that there is usually a floor that is men dominated by the men in regards to promotions. Unfortunately for women, it is extremely difficult to penetrate through this floor due to the fact that there is a lot biases towards women promotions. Men are easily promoted whereas for women, they have to demonstrate capabilities beyond reasonable doubt that they deserve a promotion. I learnt that there is also the challenge of a mid- level bottleneck towards women which ideally favored men. This concept ensured that few women were promoted from the mid-level management to senior management. This meant that a lot of women were stuck at the mid-level management and they did not progress further from this level. However, this was not same case with men who had similar credentials to the women regardless of both sexes having similar qualifications academically and  experience (Krolokke and Ann, 58). I was deeply surprised by the aforementioned findings and I had to ask myself various questions about the topic. I still have not understood where there should be that prejudice towards women yet there is an affirmative action regarding women. I am yet to establish effective solutions to the link between challenges of gender communication in relation to the glass ceiling and sticky floors approach to communication. A number of areas need to be researched thoroughly so that the relation of the two aspects are understood and practice to the letter. Challenges that face the two aspects should be dealt with through consensus so that there can be a win- win solution where both parties, that is the male and female live and work in harmony (Wood, 159). In conclusion, I wish to strongly suggest that the gender equality aspect should be practiced and women should effectively be given equal opportunities like their male counterparts. Gender communication needs to be a two way traffic and both the male and female should have equal opportunities to express themselves. The barriers that create the glass ceiling and sticky floors approach to communication should be eradicated. Everyone should be given equal opportunities for harmony between both sexes to prevail. Works Citied Ivy, Diana K. Genderspeak: Personal Effectiveness in Gender Communication. Boston: Pearson Education, 2012. Print. Krolà ¸kke, Charlotte, and Ann S. Sà ¸rensen. Gender Communication Theories Analyses: From Silence to Performance. Thousand Oaks, Calif. [u.a.: SAGE, 2006. Print. Wood, Julia T. Gendered Lives: Communication, Gender, and Culture. Belmont, CA: Thompson/Wadsworth, 2008. Print. Wood, Julia T. Gendered Lives: Communication, Gender, and Culture. Boston, MA: Wadsworth/Cengage, 2013. Print.

Analysis of Everyday Use by Alice Walker

Analysis of Everyday Use by Alice Walker Carly Fischer Dr. Gregory Brown April 28, 2015 American Classics Everyday Use of Heritage in a Growing World Heritage is an essential tenet to human life. It is the faucet that allows people to connect and relate. In order for humans to continue to relate and evolve heritage needs to evolve as well. â€Å"Everyday Use† by Alice Walker is the story of two sisters, one educated traveler and one simple homebody. Through a simple conflict, so much is revealed about how the two sisters live their lives and what is of value to them. This story, although short, carries a big message about heritage in a growing world. Heritage at its best cannot be standing still or merely something of the past, but rather it must constantly transform and develop as time unfolds. This story, narrated by their mother, recounts an awkward reunion of two sisters, Maggie and Dee. Maggie has always been a simpler girl who preferred to stay at home with their mother, Mama, in Augusta, Georgia. Dee, however, was sent to school, traveled the world, and gained success. Dee’s arrival is premediated by an air of uneasiness as neither Maggie nor Mama know what strange customs Dee may have picked up. As the time draws near a car approaches and Dee emerges with a foreign boyfriend. Maggie is awkward and cold to the new guest, and Mama is weary. Dee announces that she has changed her name to â€Å"Wangero Leewanika Kemanjo† because she does not want to be named after the people who oppressed the African Americans so she gave herself a traditional African name to honor her roots (for arguments sake she will still be referred to as Dee). Dee’s arrival is met with even more uneasiness as she treats Maggie like a simpleton. She then asks Mama to take home f amily artifacts that are still used by the women in their everyday lives such as an old butter churn. As Dee continues to claim rights to these old household items, feeling that she can properly appreciate them, she comes across some particular family belongings that lead the story to its conflict about the meaning and present day value of heritage. Dee goes through Mama’s trunk and emerges with quilts woven with the clothes of their family’s ancestors including their Grandma Dee’s dresses and their great grandfathers civil war uniform. Dee says that she will take the quilts out of their hands so that she can proudly hang and display them at her home. This does not go over well as these quilts were already promised to Maggie. Dee rebuffs this by stating that Maggie will use them as if they are just a common, unsentimental item and will wear out such precious heirlooms. The story concludes with Dee belittling both Mama and Maggie saying they don’t understand their own heritage and that Maggie needs to separate herself from the family farm and make something of her life as she drives off (Walker 1531-1537). â€Å"Everyday Use† brings up many points that can be applied to society as a whole. The story contains many lessons to be learned in heritage, tradition, and roots. Dee has an opposing opinion to Mama and Maggie. Dee sees heritage as something that is to be displayed and honored, but should be left in the past. Her mother and Maggie see no harm in continuing to live life the way their ancestors always have. They think that by doing this one’s heritage is being honored and properly maintained. In order to truly appreciate heritage it is important that it is continued as a way of life, however, this does not mean that it cannot change and people must be cemented in the past. It is very clear that Dee has moved on from the simple way of life of her mother and sister, and in doing so she has alienated herself from her family as well as her roots. She, however, doesn’t seem to notice as she still wants to display still-functional artifacts of her people around her own house. This is evidenced in the part of the story where Dee sees the butter churn not for a churn, but for an object of decoration: â€Å"’I can use the churn top as a centerpiece for the alcove table,’ she said, sliding a plate over the churn, ‘and I’ll think of something artistic to do with the dasher.’† (Walker 1535) As if this wasn’t enough of a denounced of her practical heritage, she again proves this point during the quilt tantrum between her and her mother: â€Å"She can always make some more,† I said. â€Å"Maggie knows how to quilt.† Dee (Wangero) looked at me with hatred. â€Å"You will just not understand. The point is these quilts, these quilts!† â€Å"Well,† I said, stumped. â€Å"What would you do with them?† â€Å"Hang them,† she said. As if that was the only thing you could do with quilts (Walker 1536). It is very obvious that Dee has detached herself from her past and she has embraced a more global outlook on life. However, this is not necessarily a bad thing as people need to be continually evolving to survive. Joe Sarinowski points out the merit behind Dee’s side and compliments her on her innovation of thought. Even though Dee’s opposing view to her sister and mother make her seem like she doesn’t understand where they are coming from, and why their way of life is so valuable to them, she values her heritage and embodies a new modern view. She promotes a new way for African Americans to cope with their differences from the rest of America and the issues that they face and offers a way to use their heritage in a proud, public way that Mama and Maggie do not (275). The other extreme of heritage preservation seen in the story is Maggie and Mamas’ view, that the consistent utilization and practice of ones heritage as it always has been will keep it in tact the best. Although the characters are living in the 20th Century, Maggie and Mama seem to be stuck in the Civil War era. Dee points out the error of their ways at the end of the story when she tells her sister, â€Å"You ought to try to make something of yourself, too, Maggie. It’s really a new day for us. But from the way you and Mama still live you’d never know it.† (Walker, 1536) This kind of cultural preservation is too extreme and doesn’t allow for people to innovate beyond the point they are stuck. However, just as Dee’s extreme view of heritage had some merit, so does Maggie and Mama’s. They are truly utilizing their past to their advantage. The other side of the quilt incident, in fact, points out the benefits behind their view with Mama’s pleasure in Maggie’s intended use of the quilts when Mama says â€Å"’I reckon she would,’ I said. ‘God knows I been saving ‘em for long enough with nobody using ‘em. I hope she will!† (Walker 1536). Within these opposing ideas of heritage one can try to decide which is right, but the answer is more complex. It very easily can be said that parts of both beliefs combined create the truth of heritage. Culture can best be preserved by a blend of the extremes we see in â€Å"Everyday Use†. In order to preserve heritage at its best Dee’s element of modernization needs to meet Maggie’s element of utilization. Dee’s belief of cultural heritage is centered on adjusting to a modern world and Maggie’s belief is focused on preserving the way she lives and not changing a thing. The middle ground, where culture can be appreciated for what happened and continued as a way of life but adapted to fit a changing, modern world. An author who also argues this belief is Federico Lenzerini: In consideration of the fact that culture is a living and changeable entity, one given cultural manifestation can represent a culture through the passing of time only if such manifestation is capable of continuously modifying itself in parallel to the transformations characterizing the cultural whole of which it is a part (108). An integral part to the continuation of humanity is adaptability. If culture cannot adapt, then neither can people. An important symbol in the story that further emphasizes this point is the butter churn. Dee views the butter churn as an old relic that could be used as an art piece. Whereas Mama still sees the butter churn for its use for making butter, making note of the hand marks that have been engraved in the handle after years of utilization. Durham writes, â€Å"Symbolic products also possess a certain concreteness. But if they are not used, the work that brought them into being is in a sense dead† (Durham 2013) in order to explain that the use of cultural products is essential to the continuation of heritage. If the butter churn is a symbol then it is not just a relic that symbolizes a past people; it is an object that is still used by Mama and by using the butter churn they are, in a sense, preserving a piece of their culture. â€Å"Everyday Use† is the story of two sisters that have grown apart physically, emotionally, and intellectually. Dee has traveled the world and has moved on from the way she was raised while Maggie stayed home and continued the exact way of life that she was raised in., very much so because her mother has never moved away from the traditional life of her ancestors. The two ways of life seen in this story both embody the extremes in which one can embrace their heritage. People do not have to live every day in and out repeating traditions of the past to maintain their roots, but there is more to living within ones heritage than appreciating relics of the past. Heritage must be more than just a meaningful decoration, for that decoration would just be a symbol of those who actually experienced their heritage during life. Dee’s side of total globalization that leaves heritage in the past to modernize and expand must meet Maggie and Mama’s side of heritage utility an d repetition. In this middle ground the best way to maintain, appreciate, and live ones true heritage can be found. Works Cited Walker, Alice. â€Å"Everyday Use.† The Norton Anthology American Literature. Ed. Nina Baym. Vol. 2. New York: New York, 2013. 1531-1537. Print. Eunice Ribeiro, Durham. Reflections On Culture, Heritage And Preservation. Vibrant: 9oVirtual Brazilian Anthropology 1 (2013): 77. SciELO. Web. 28 Apr. 2015. Lenzerini, Federico. Intangible Cultural Heritage: The Living Culture Of Peoples. European Journal Of International Law 22.1 (2011): 101-120. Academic Search Complete. Web. 28 Apr. 2015. Sarnowski, Joe. Destroying To Save: Idealism And Pragmatism In Alice Walkers Everyday Use.. Papers On Language Literature 48.3 (2012): 269-286. Academic Search Complete. Web. 28 Apr. 2015.

I.t. Doctors Database Analysis :: essays research papers

There are some parts of a Doctor’s Surgery that could benefit from computerisation. As time goes on technology will aid most types of work, for instance office work (Department of Trade and Industry, for example). Technology could be used in a Doctor’s surgery to computerise the patients’ files, to print out prescriptions and certificates for things like immunisations. The patients’ file would consist of their name & address, telephone number, D.O.B, sex, allergies, and diseases. In addition, it will be faster for the doctor to access his or her files because they are all just a few clicks of a mouse button away instead of loads of paper-based files in a big fat cabinet away. If you were to misplace a file in your office, it would probably be hard to find it, whereas if you lost a file on a computer you could use the find utility in Microsoft Windows 95, 98 or 2000 (by pressing the button and F at the same time) and the file would be found in a few seconds. On a computer you could automatically put the files in alphabetical order by whatever- name, GP, date of birth e.t.c. However, in an office cabinet it really would not be easy at all to put and keep the files in some sort of alphabetical sequence. Currently the database is pen-and-paper based, which may be cost effective but is very time-consuming when compared to a computer-based database. Say you have a paper-based database. If one of your clients move house or get married, you would have to create a whole new record because of the altered information. And say it was a family who moved residence, and then after you made the new records the parents got married. It would cause a lot of hassle and waste a lot of time, wouldn’t it? The doctor would get annoyed searching for people’s files and they would take longer to get through things, which means less appointments every day. The dilemma is that I need to make a database to answer all these problems. I will make a database for a doctor’s surgery so the doctors can look up and alter the files of their patients with just the click of a button. The database will be able to find their medical record (allergies, etc.), their home address, their home phone number, their allergies (if any), and their diseases (if any). I.t. Doctors Database Analysis :: essays research papers There are some parts of a Doctor’s Surgery that could benefit from computerisation. As time goes on technology will aid most types of work, for instance office work (Department of Trade and Industry, for example). Technology could be used in a Doctor’s surgery to computerise the patients’ files, to print out prescriptions and certificates for things like immunisations. The patients’ file would consist of their name & address, telephone number, D.O.B, sex, allergies, and diseases. In addition, it will be faster for the doctor to access his or her files because they are all just a few clicks of a mouse button away instead of loads of paper-based files in a big fat cabinet away. If you were to misplace a file in your office, it would probably be hard to find it, whereas if you lost a file on a computer you could use the find utility in Microsoft Windows 95, 98 or 2000 (by pressing the button and F at the same time) and the file would be found in a few seconds. On a computer you could automatically put the files in alphabetical order by whatever- name, GP, date of birth e.t.c. However, in an office cabinet it really would not be easy at all to put and keep the files in some sort of alphabetical sequence. Currently the database is pen-and-paper based, which may be cost effective but is very time-consuming when compared to a computer-based database. Say you have a paper-based database. If one of your clients move house or get married, you would have to create a whole new record because of the altered information. And say it was a family who moved residence, and then after you made the new records the parents got married. It would cause a lot of hassle and waste a lot of time, wouldn’t it? The doctor would get annoyed searching for people’s files and they would take longer to get through things, which means less appointments every day. The dilemma is that I need to make a database to answer all these problems. I will make a database for a doctor’s surgery so the doctors can look up and alter the files of their patients with just the click of a button. The database will be able to find their medical record (allergies, etc.), their home address, their home phone number, their allergies (if any), and their diseases (if any).

Patient Safety: Hospital Inpatient Falls Essay -- Health Care, Inpatie

If patient safety is the most important issue in Health Care facilities then how come hospital inpatient falls continue to be the most reported of all accidental falls (Tzeng & Yin, 2009)? Throughout the years, hospitals continue to make changes to decrease the risk of accidents and increase the quality of patient safety. With research studies and improvements made, patient falls still hold the largest portion of reported incidents in hospitals (Tzeng, & Yin, 2008). According to Tzeng & Yin (2008), â€Å"fall prevention programs apparently do not effectively reduce inpatient fall rates because of human factors and ergonomics in a hospital environment (p.179, para. 2). The two studies reviewed in this paper were performed with the hopes of decreasing the high fall rate among inpatients. In a qualitative study â€Å"Nurse’s Solutions to Prevent Inpatient Falls in Hospital Patient Rooms,† Huey-Ming Tzeng and Chang-Yi Yin’s purpose was to promote understanding of and to prevent inpatient falls. The research took place between February and April of 2007 in one acute, adult unit consisting of 32 beds in a Michigan medical center. The basis was on individual participation in a 45 to 60 minute long interview with nine current nursing staff and their opinions on five primary root causes of inpatient falls. Twenty-four potential solutions identified from the nurse’s interviews and the intervention strategies toward preventing patient falls were used to elicit and analyze data for useful and cost-effective fall-prevention strategies (Tzeng, & Yin, 2008). Huey-Ming Tzeng and Chang-Yi Yin also did an exploratory study â€Å"Relatioinship between call light use and response time and inpatient falls in acute care settings,† to determine whether t... ... and Yin have done different studies to find ways of reducing the high fall rate in health care facilities. The study on the call light response time didn’t seem to impact the patient fall rate; however, this was only one study in one health care facility. I believe that including nurses in fall prevention programs only makes sense. Falls will always be a risk in health care facilities but the input for preventing them should also come from the people who spend the most time with the patients. Nurse’s are the one’s who assess, diagnose, plan, implement, and evaluate their patients’ needs. Their knowledge and opinions are important. Work Cited Huey-Ming Tzeng, PhD, RN, Chang-Yi Yin, Nurses' Solutions to Prevent Inpatient Falls in Hospital Patient Rooms. Nurs Econ. 2008;26(3):179-187. View at: http://www.medscape.com/viewarticle/576954

Stonehenge :: history

Stonehenge Stonehenge is not only the most famous stone circle in Britain, but also the best-known ancient monument in the World, with at least  ½ a million visitors each year. Located on Salisbury Plain, north of Salisbury, England, it is famous for the debate, mystery, and speculation surrounding it. Stonehenge was not built all in one single step, but rather in four separate stages, dating from approximately 3100BC to 1500BC. The modern visitor to Stonehenge is viewing the ruins of the final phase of construction site. The monument itself consists of four concentric ranges of stones. The oldest part, called Stonehenge I, consists of little more than a circular ditch dug in the chalky soil of the Salisbury Plain, with the soil taken from the ditch piled up to make an enbankment about 6 ft tall. This part of the monument is about 320 ft across. Inside this large circle are the things that we normally think of as Stonhenge proper; circles of stones that once stood upright, and the most photog enic, the large horseshoe arrangements of standing stones at the center. These last, the so-called trillithons, consist of upright stones supporting horizontal lintels, and the largest of them weigh in around 45 tons. These massive stones have been placed in unison with these circles to create Stonehenge and along with that bring about the curiosity of why one would build such a structure as that of Stonehenge. The location of Stonehenge was not simply a coincidental happening, for the latitude is very specific in its function. In the Northern Hemisphere there is only one latitude for which, at their extreme declinations, the sun and moon azimuths are separated by 90 º, and Stonehenge happens to be only a few miles from that latitude. At the latitude of Stonehenge, this axis crosses the midwinter sunset/midsummer sunrise axis at right angles. Every year on the first day of summer, the Sun rises at a point that is farther north than on any other day of the year. At the ruins of Stonehenge in England, this solstice sunrise appears on the horizon in direct alignment with the massive heel stone. This is the most outstanding feature of this ancient monument, built during the same era as the Great Pyramid of Egypt. There is little doubt that the builders of Stonehenge used it to mark this special day as the beginning of each year.

Brain Functioning Table Essay

A neuron is a cell in the brain or another part of the nervous system that transmits information to other cells. Neuron cells are the information processing components of the brain responsible for receiving and transmitting information. Each part of the neuron plays a role in the communication of information throughout the body. Neurotransmitters A neurotransmitter is a chemical substance through which one neuron sends a message to another. Neurotransmitters are transmitters that give off chemical reactions to neurons. There are several types of neurotransmitters and each type controls different functions like muscle control and triggers. Axon An Axon is a long, arm like structure that transmits information on to still other neurons. The axon is the elongated fiber that extends from the cell body to the terminal endings and transmits the neural signal. The larger the axon, the faster it transmits information. Myelin sheath Myelin sheath is an insulating envelope of myelin that surrounds the core of a nerve fiber or axon and that facilitates the transmission of nerve impulses, formed from the cell membrane of the Schwann cell in the peripheral nervous system and from oligodendroglia cells. Myelin sheaths three main functions include are protection of the nerve fiber, insulation of the nerve fiber and increasing the rate of conduction of nerve impulses. Dendrites Dendrites are a short branched extension of a nerve cell, along which impulses received from other cells at synapses are transmitted to the cell body. Dendrites are treelike extensions at the beginning of a neuron that  help increase the surface area of the cell body. These tiny protrusions receive information from other neurons and transmit electrical stimulation to the soma. Synapses Synapses are junctions between two nerve cells, consisting of a minute gap across which impulses pass by diffusion of a neurotransmitter. To connect two neurons by providing a space between an axon terminal of one neuron and a dendrite of another neuron, so neurotransmitters that are released by an axon terminal can diffuse across that space to reach the dendrite and either initiate the possibility of the second neuron to fire or cause a muscle cell to contract. Cortex A cortex is the upper part of the brain; site of complex, conscious thinking processes. The cerebral cortex is involved in numerous functions of the body including: determining intelligence, determining personality, motor function, planning and organization, and touch sensation. Synaptogenesis A synaptogenesis is the universal process in early brain development in which many new synapses form spontaneously. Synaptogenesis is a process involving the formation of a neurotransmitter release site in the presynaptic neuron and a receptive field at the postsynaptic partners, and the precise alignment of pre- and post-synaptic specializations. Synaptic pruning A synaptic pruning is a universa process in brain development in which many previously formed synapses wither away. Synaptic pruning refer to neurological regulatory processes, which facilitate changes in neural structure by reducing the overall number of neurons and synapses, leaving more efficient synaptic configurations. Pruning is a process that is a general feature of mammalian neurological development. Myelination A myelination is the growth of a fatty sheath (myelin) around the axons of neurons, enabling faster transmission of electrical impulses. The myelin sheath is a protective covering that surrounds fibers called axons, the long thin projections that extend from the main body of a nerve cell or neuron. . Reference Ormrod, J. (2014). Educational psychology: Developing learners. (8th ed., pp. 22-24). Pearson Education, Inc.

The real ‘cost’ of tourism is its impact on tourist recipient sites and regions

The real ‘cost' of tourism is its impact on tourist recipient sites and regions. Using quantitative data, measure the costs and benefits of tourism on a site or destination of your choice, evaluating that cost in economic, social and environmental terms. Give examples and describe from your own knowledge tourist sites that have paid a price in social and cultural disruption, or in environmental pollution. In the light of your findings, address the question of whether tourism is an appropriate tool for national development. Tourism has become one of the key industries in affecting the state of the world economy, and is being adopted by many struggling countries as a tool for national development. By studying the costs and benefits of tourism on concerned countries, it is feasible to analyse its success as a strategy of development. As tourism is a relatively new industry and is growing so fast, the literature on the subject is continually expanding as more studies are carried out. The aim for this piece of work therefore, is to investigate the real ‘cost' of tourism on Jamaica. Studies into the subject and the country will be examined, extracting the costs and the benefits in economic, social and environmental terms. The data will then be analysed in a suitable way and compared to alternative methods so as to determine if tourism is an appropriate agent for national development in Jamaica. It is very important to establish a few definitions before continuing with the essay, so that the eventual aim can be measured. Firstly, what we understand by the word tourism. Basically, it means a temporary and voluntary movement of people to a destination of their choice for the fundamental purpose of pleasure. The duration can range from a few days to a whole year. Facts in 2000 showed that there were 700 million travellers per year, 62% of which was solely for leisure. Its importance for national economies is illustrated by the fact that for 83% of countries tourism is one of the five top export categories and the main one for 38% of them. 11 Finally, a more in depth consideration is necessary to determine the, â€Å"most slippery concept of all,† (Lea, 1988) that is the notion of development. The focus of this work is, ‘whether tourism is an appropriate tool for national development', thus it is essential to define development in order to establish whether the country is successful in achieving this developed state that it is striving for. Since the term ‘development' contains within it factors to a social, political and economic extent, it is impossible for one word to define absolutely the developmental condition of a country. The conceptual meaning of development has been re-defined for over a century and there is still no clear definition to it. It has progressed from being more environmental determined in the nineteenth century, to the theories of modernisation which were considered more important in the mid-twentieth century. The idea behind this was that the basis of development was to catch up with and copy the Western world. Karl Marx was a German philosopher and some of his theories have shaped the idea of development. He felt there was a strain in all societies because the social organization never kept pace with the development of the means of production. The thought was that as result of the capitalist system, there was a concentration and centralisation of capital and therefore an uneven development in the world. These ideas shaped the views on development during the 1960's. However, Andre Gunder Frank expanded this in his ‘Theory of Third World Dependency'. He felt that under-developed countries would only progress if they â€Å"disconnected from the global economy and pursued their own national strategies of import-substitution†. Advancement continued in the 1970's, with the previous theories being, â€Å"refined, revised and in many cases rejected,† (Corbridge, 1991). The World Development Report (1991) defines development as, â€Å"†¦a sustainable increase in living standards that encompass material consumption, education, health and environmental protection.† (p. 31). As you can see, it is currently being considered in a much broader sense. Other aspects also tend to be included, such as, â€Å"†¦more equality of opportunity, political freedom and civil liberties. The overall goal of development is therefore to increase the economic, political and civil rights of all people across gender, ethnic groups, religions, races, regions and countries.† (World Development Report, 1991, p.31) In short, the more recent definitions have less of a focus and encompass a wider range of social and environmental criteria, as well as economic. As a result, in order to determine whether Jamaica is progressing we will assume they strive to develop economically, socially and environmentally. So an ideal next step is to look at the impacts of tourism in those three terms. However, before that is done it is essential to create a better understanding of Jamaica itself as a country and as a tourist destination. Jamaica is an island, located in the northern Caribbean, approximately 145km south of Cuba and 160km west of Haiti, with a population of about 2.7 million people with Kingston as the capital and largest city. Most visitors head for the north coast, where the best beaches and hotels can be found. This is where the busy, lively resorts are, and the cruise ports of Montego Bay and Ocho Rios. There is also the tranquil, and much less touristy, Port Antonio, set amid some of the island's loveliest scenery and beaches. However, to find the most stunning beach you must head west to Negrill for one of the most relaxed resorts. The south on the other hand has a very different atmosphere and is scarcely touched by tourism as yet. The east is where the capital Kingston is found, a sprawling, noisy and dusty city with an impressive harbour set against a backdrop of mountains. The Jamaicans themselves, on the whole, are very proud of their island and so often help to make tourists enjoy it too. Are they right to be proud? We now look at how the Jamaican environment is affected by tourism both positively and negatively. â€Å"Balancing Jamaica's ecology and tourism is a precarious dance to an insistent reggae beat. Tourism generates even more foreign exchange for the country than the bauxite industry, creating jobs and a chance for a brighter future. But with tourism comes development, bringing pressures to local people and their environment.† (Wilson 1999)2 A great quote for illustrating the two sides that comes with tourism. The pressure on the environment and people can become a very large problem. Reports have indicated that the natural resource bases that support the island's tourism trade is heavily stressed around the three main tourist centers. The reports identify the following principal sources of environmental degradation: (a) inadequate sewage treatment and disposal facilities is causing deteriorating water quality and reef damage; (b) storm water discharge is transporting silt and pollutant into coastal waters; (c) shore line construction, dredging and reef damage have caused beach erosion; (d) deforestation due to inland agriculture and timber cutting is aggravating flood damage and siltation; and (e) coastal development is contributing to the destruction of the wetlands, important as fish nurseries and wildlife habitat and as buffers against water pollution and coastal erosion. This clearly demonstrates the widespread impacts of tourism. â€Å"The increasing number of tourists, with extremely high consumption habits, places a disproportionate strain on the local infrastructure.† This explains why country's struggle with the increased demand which can often be seasonal and so suddenly hit them during the holiday periods. Studies indicate that the average tourist ingests ten times as much water and produces three times as much solid waste as the average resident.3 Yet another large factor in the gradual deterioration of the environment. Although tourism does create jobs and opportunities for locals, which we will look at in more detail later, there is not enough housing for them all. This leads to squatter settlements lacking in basic infrastructure and frequently situated in environmentally vulnerable locations, which again strongly reflects a negative side of the ecology. Continuing with the same theme, the steady increase in hotel construction has led to the destruction of the Dune barrier along the sea shore. Several years ago Jamaica's beaches were lined by dunes of sand covered with vegetation. With this barrier no longer there, due to the increased stress of tourism, erosion of beaches has been vastly accelerated. Environmental statistics provided by the â€Å"Statistical Institute of Jamaica† can provide us with a clearer understanding of the environmental impacts of tourism. Figures on land use in 1989 and 1998 can be misleading and also suggest that less land is being used more recently. This depends on how you look at the results and there can be a number of reasons to explain this. Data on the use of built up land indicates that 8kmà ¯Ã‚ ¿Ã‚ ½ more land was used in 1989. If tourism is having a large impact on the environment you would expect more to being used in 1998. However, this difference may be due to a lot of previously useful land being turned into wasteland as a result of tourists, and so it can't even be built on. In support of this, the figures for land use for buildings are larger in 1998 but by just 4km. The stats on petroleum consumption do indicate that there is an increase in tourism and therefore consumption of materials. It shows that from 1991 to 1999 the average annual growth is 3.3%. With more and more petrol being used it is safe to assume that it is having a negative impact on the environment. The imports of ozone depleting substances from 1995-1999, are also very interesting and show a very significant increase: (Source: Statin, External Trade; NRCA) Although the facts are not necessarily contributed to tourism, it is fair to say that it has a large say in this dramatic increase. Especially with CFC's as these are found in aerosol cans etc. and the increase in tourists could be a large factor due to their consumption of such products. Also, Methyl Bromide is used to control crops so the lack of increase here could be because more plants are being destroyed. Another side to the ecology not yet looked at is the potential decline in biodiversity. This involves the plants and animals that inhabit Jamaica. A 20-year study by scientists showed that habitat destruction and introduction on non-native species have caused approximately 12.5 percent of the world's plants to now be so rare, they could easily disappear.4 Jamaica is faced with threats to its flora as well as fauna, where the percentage of threatened plants reaches 20 to 40. In order to be considered as â€Å"threatened†, a species must have reached the point at which there were fewer than 10,000 individuals worldwide, or fewer than 100 locations where it could be found. Jamaica is also attributed with highest local deforestation speed, a fact that would contradict the statistics seen earlier.5 However, as previously mentioned those stats are ambiguous as they say â€Å"forest use† but not what it's used for. It could be used as a forest or, in a completely opposite way, to build on. So is the environmental impact of tourism on Jamaica all bad? Not really. The extra finance brought in by tourists, which will be seen in more detail in the economical part later, can be used to help preserve and restore local attractions. Tourism also has the potential to increase public appreciation of the environment and to spread awareness of environmental problems when it brings people in to closer contact with nature and the environment. Also if a country, like Jamaica finds that a certain site is found particularly attractive by tourists then it will be in there interest to ensure it's beauty is preserved in order to maximise profit from it. Although the above named advantages are possible for Jamaica, unfortunately it is not always looked on by the government in this way. There were very few examples found where Jamaica was looking to significantly improve their environment as a result of tourism. Despite the fact that the surroundings are clearly being destroyed the emphasis, as I think will come out even more lately, is that Jamaica are willing to sacrifice the environment in an attempt to maximise their income. But is this an appropriate strategy? Do the advantages significantly outweigh the disadvantages? In an attempt to answer those questions it is essential to look at what tourism brings to the economy. The Jamaican GDP was measured at about J$5,034 million during 2002, and stats on visitor stays indicate a total expenditure of J$1,000 million through tourism. This suggests that the tourism industry accounted for about 20% of Jamaica's GDP in 2002. This is a substantial increase from 10 years previous when tourism accounted for just 13.3%,6 but it is still recovering after the impact of the September 11th, 2001 happenings in USA. Before the events in USA, tourism was highly influential in the success of the Jamaican economy but it suffered a decrease as people became more concerned about travelling. It is only now that the industry is starting to re-develop, and it is again becoming one of the most influential industries amongst insurance services and the manufacturing business. Tourism is clearly a huge industry with immense potential for any country to use as a tool for national development, particularly economic development. Unfortunately, the richer countries seem more able to benefit than the poorer ones, which can lead to a larger gap building between them. Although the following figures are slightly dated they help indicate the state of the Jamaican economy and we can infer its current state from these after knowing it has since grown after the large blip due to September 11th. Jamaica ranks twelfth in the Americas region in tourist arrivals and ninth in terms of tourism receipts. With 18,500 rooms at the end of 1992, it ranked second after the Dominican Republic, among the 32 small island nations that comprise the Caribbean, in terms of the size of the accommodation industry.7 The Jamaican Tourist Board (JTB) statistics show that in 1992 there were a total of 909,010 stopover visitors, 649,517 cruise passengers and 148,173 non-resident Jamaicans who visited the island. Of more recent figures on which to compare these too, in 2002 there were 865,419 cruise passengers and 87,283 non-resident Jamaican visits. So in 10 years a quite substantial increase in cruise passengers but a drop in amount of non-resident Jamaicans. Cruises are directly linked to tourism and are a good indicator of whether or not it is increasing in terms of more money coming in. Also, in 1992 the total average spent by a cruise passenger was US$52.8 So assuming that has not changed Jamaica is apparently bringing in an extra US$11,226,904 then it was 10 years ago. Obviously, that is a very simplistic way of looking at it and there are many other costs involved, however it helps provide an indication. A further indication of the sort of revenue generated through tourism is demonstrated in the following table: Direct Government Revenues From Tourism Sector 1992 (in J$ Millions) Source Value GCT 690.5 Airport Tax 211.6 Cruise Passenger Tax 119.4 Commodity Taxes 245.5 Indirect Taxes 90.0 PAYE 432.1 Total Direct Revenues 1789.1 (Source: Jamaican Tourist Board) Total direct revenue of 1,789,100 is a fairly significant figure especially for 1992 when we take into account this market has grown since. This is only considering the direct government revenues and suggests that tourism provides a very healthy profit for the country. Therefore, could potentially be a good tool for national development. In terms of tourism providing employment the figures in 1992 show that a total of 71,710 persons were employed by the Jamaican Tourism Industry, which amounted to about 8% of the total employed labour force. Tourists are always interested in souvenirs; this again provides jobs for locals and money for the community. However, the souvenirs have to be made out of something and can possibly cause a strain on materials within the environment. The findings so far on economic impacts of tourism indicate that it could be a very profitable industry for a country like Jamaica. However, we have already seen the vast amounts of negative impacts tourism can have on the environment. Can it too have negative impacts economically? Unfortunately for Jamaica and other third world countries the answer is yes. Leakages can have a very significant impact on the amount of money the recipient sites actually receive and can often be the reason why the third world countries are not as well off as they should be. The direct income for an area is the amount of tourist expenditure that remains locally after taxes, profits, and wages are paid outside the area and after imports are purchased; these subtracted amounts are called leakages. In most all-inclusive package tours, about 80% of travellers' expenditure goes to the airlines, hotels and other international companies and not to local businesses or workers.9 Leakages can occur in two main ways; import leakage and export leakage. An import leakage occurs when tourists demand a standard of products and services beyond which the host country can supply. Therefore, the country must import the product and so money leaves the host country to pay for such items. An export leakage occurs when large companies from more developed countries control hotels and tourist sites in Jamaica, for example, and bring the profits back to them. These larger companies have the finance, unlike local businesses, and can therefore dictate foreign sites. â€Å"In Fiji, for example, the leakage is more like a haemorrhage-with only 45 per cent of the tourist revenue actually staying in the country.† (Stalker 1998) This quote goes along way to summing up the extent to which these leakages contribute to the downfall of third world countries. Enclave tourism is another reason why countries like Jamaica do not receive the revenue they appear they should. When tourists go on all-inclusive holidays they may often stay in one place, e.g. a hotel or cruise ship, which can provide them with all they need. If so, the local shops and restaurants do not benefit from them as they do not come in contact with them. It could be said the tourists are getting and not giving in terms of they are admiring the beautiful weather and scenery without putting money back in to the local economy. Surveys show that such all-inclusive deals can have a very negative effect on the economy for a number of reasons. As they are often owned by companies in more developed countries, less money goes into local businesses. It has been found such deals generate the largest amount of revenue but their impact on the economy is smaller per dollar of revenue than other accommodation subsectors'. It is also concluded that all-inclusives imported more, and employed fewer people per dollar of revenue than other hotels. 10So again, further indication of a lose-lose situation for Jamaica, as there materials are being used with minimal in the way of revenue coming back in. It was mentioned earlier that tourism can help to provide job opportunities for locals. However, Gray (1974) sees tourism's use of a large proportion of unskilled labour as only a temporary phase in the development of the industry-as tourism grows, it may become more reliant on higher skilled labour, which will inherently mean training those available, or more commonly importing them from elsewhere. If the latter is the case then unemployment within the country will increase, so more people will be claiming benefits, which has a detrimental effect on the economy. In addition, the seasonal nature of tourist employment demands adequate earning and budgeting to ensure survival through low season. Myrdal's Model of Circular and Cumulative Causation (1957)11 explains economic development within a country as a natural process. He states that as an industry develops it experiences multiplier effects of improved linkages, communications, infrastructure and services, causing the developing zone to prosper. He also mentions the â€Å"backwash† disadvantage of the negative impact on the environment. In terms of Jamaica, it may be that as a result of tourism links such as infrastructure have advanced but maybe not necessarily improved. The increase in hotels and restaurants could appear as development but as we have seen the effect on the ecology is massive. The third way to analyse the impact of tourism is in terms of social impacts. â€Å"The social and cultural impacts are they way in which tourism alters behaviour, value systems, family, relationships, lifestyles and community organizations† (Mathieson & Wall, 1982).12 Tourism can be potentially beneficial to the tourist socially as it broadens their interests, triggering an improved understanding of the unknown and the cultures and lifestyles of others. â€Å"When a country opens doors to international tourism, its traditions (however marketable) are going to be changed, if not threatened.† (Harrison, 1992) This quote shows how when a country chooses tourism as a tool for national development they are confining the lives of their residents to be strongly influenced. This can be in a number of ways and traits from the Third World can be brought across. These may include crime, prostitution and gambling. A potential advantage often mentioned is the introduction of technology and more advanced thinking from the Third World. A thought one may question, as it is debatable whether the new technology is beneficial or does it just make the tourist site more similar to our own surroundings but set in a different place. As you can see most of the findings from research into the social impacts of tourism again suggest a detrimental effect. Although, there was limited data related to just Jamaica. It is clear tourism is a massive factor in the lifestyle of residents, as it can change their work patterns and deteriorate their living surroundings. This essay has focused just on the impacts of tourism on Jamaica, but this clearly goes on throughout the world, with different destinations being affected in different ways. These can be seen by looking at a few brief examples of how other tourist sites are impacted. In winter 2000, 76,271 people entered Yellowstone National Park on snowmobiles, outnumbering the 40,727 visitors who came in cars, 10,779 in snowcoaches and 512 on skis. A survey of snowmobile impacts on natural sounds at Yellowstone found that snowmobile noise could be heard 70% of the time at 11 of 13 sample sites, and 90% of the time at 8 sites. At the Old Faithful geyser, snowmobiles could be heard 100% of the time during the daytime period studied. Snowmobile noise drowned out even the sound of the geyser erupting. (Source: Idahonews) The Wider Caribbean Region, stretching from Florida to French Guiana, receives 63,000 port calls from ships each year, and they generate 82,000 tons of garbage. About 77% of all ship waste comes from cruise vessels. The average cruise ship carries 600 crew members and 1,400 passengers. On average, passengers on a cruise ship each account for 3.5 kilograms of garbage daily – compared with the 0.8 kilograms each generated by the less well-endowed folk on shore. (Source: Our Planet, UNEP magazine for environmentally sustainable development, volume 10, no. 3, 1999) Both the above findings demonstrate further the dramatic impact of tourism. So all this leaves is to address the question of whether tourism is an appropriate tool for national development? A key to answering this question is the definition of national development, as investigated earlier. If you consider the earliest definitions, which basically suggest that Third World Countries strive towards being similar to the Western World, then I believe that tourism is an appropriate tool for development. It is a guaranteed way of becoming more like the Western World in terms of technology and infrastructure. However, I also believe that this is not the best definition and that the latter ones are more valid. The World Development Report suggested the overall goal was to increase the economic, political and civil rights of all people across gender, ethnic groups, religions, races, regions and countries. So if this is taken as the basis when answering the question, then my answer would be different. Tourism clearly does not go along way to increasing the political and civil rights of the Jamaica residents for example. Tourism brings in â€Å"intruders† from other countries who intrude on their lives and remove a significant amount of identification the citizens may have. The government have to make the choice of whether they are willing to sacrifice the well being of their residents and state of their environment in order to maximise the profits from the industry. Unfortunately, this is often the case as the country need their economy to be strong, and there is no doubt that tourism has massive potential of bringing in revenue. The only other consideration the government should have would be to use the money to improve industries within their own country and work on trade as an alternative. The potential revenue may not be as high but I believe it is safe to say that the disadvantages would be hugely less. In conclusion, of the theorists mentioned earlier I would agree with Andre Gunder Frank, as I believe if countries like Jamaica want to succeed they should disconnect from the global economy and pursue their own national strategies of import-substitution.